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Job Details

Date Posted: November 29, 2017

SENIOR MARKETING PROJECT MANAGER - ST. LUKE'S HOSPITAL

Description:

SUMMARY OF DUTIES:

The Senior Project Manager, Marketing and Communications manages the marketing and communications project management for services and departments of the Hospital, affiliated facilities and services.

 

SCOPE:

Oversees the operation and production of internal and external communication; develops communication plans and executes tactics; contributes to Hospital brand development and fulfillment; creates, executes and measures success of St. Luke’s marketing plans.

 

PRIMARY RESPONSIBILITIES AND STANDARDS:

 

Project Manager Duties

  1. Studies the marketplace and provides current, viable and profitable marketing intelligence.
  2. Creates marketing plans and media relations ideas for St. Luke’s services.
  3. Serves as copywriter and/or editor for internal and external communications and publications, which may include Around St. Luke’s, annual report(s), website content, social media content and brochures/collateral material.
  4. Serves as copy editor for written projects created by others on the team.
  5. Service line marketing and communications management includes: project creation and/or revisions; input and supervision of written, creative and educational materials including brochures, posters, videos, website, social media, Intranet submissions, advertisements (including print, radio, television); media relations information gathering and fulfillment of hospital and service-line requests.
  6. Keeps current on digital marketing strategies and works with digital marketing firm to implement plans.
  7. Plans, executes and manages the success of special events and initiatives for the Hospital.
  8. Serves on various committees of the Hospital or in the community representing the Hospital.  

  Operations and Leadership Duties

  1. Proactively assists the Director, Marketing and Communications in the development of marketing and advertising strategies.
  2. Fields advertising pitches from vendors and makes recommendations to Director, Marketing and Communications for consideration.              
  3. Lead project manager for website metrics and reporting

OTHER:

1.  Performs special projects or additional duties, as assigned.

Required Skills:

  1. Minimum of 5 years of related experience.
  2. Must demonstrate ability to complete tasks within given time and quality parameters, adhiering to strict deadlines.
  3. Effective written and oral communication skills are required with great attention to detail and the ability to effectively communicate with co-workers, all levels of management, physicians and patients.
  4. Demonstrated knowledge and program operations experience required.
  5. Demonstrated creativity and innovation in program design.
  6. Computer literacy required.

Required Education:

  1. Bachelors degree in Marketing, Communications, Journalism, Public Relations or equivalent
  2. Healthcare experience strongly preferred.
  3. Experience with website content development and social media content is desired.

Required Experience:

Minimum 5 years of related experience.

Positions Type: Full Time

Organization:
ST. LUKE'S HOSPITAL
232 S. Woods Mill Road
Chesterfield MO 63017
https://www.stlukes-stl.com/

Contact:
Doug Maxwell
Recruiter
St. Luke's Hospital
232 S. Woodsmill Road
Chestefield MO 63017
Phone: (314) 205-6815
Fax: (314) 336-5226
Email: douglas.maxwell@stlukes-stl.com

 

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